What is the difference between Google Analytics and GA4
Universal Analytics highlights Total Users (shown as Users) in most reports, whereas GA4 focuses on Active Users (also shown as Users). So, while the term Users appears the same, the calculation for this metric is different between UA and GA4 since UA is using Total Users and GA4 is using Active Users.
Is GA4 replacing Google Analytics
360 Universal Analytics properties with a current 360 order (Google Analytics 4 or Universal Analytics) will receive a one-time processing extension ending on July 1, 2024.
Why is Google Analytics moving to GA4
Improved data model
In Universal Analytics, data was collected via tags placed on each website page. GA4 uses 'event-based tracking', which means that instead of relying on pageviews, it tracks user interactions—or events—as they happen. This gives GA4 much more flexibility and accuracy when tracking user behavior.
What does GA4 stand for in Google Analytics
Google Analytics 4
Google Analytics 4 is an analytics service that enables you to measure traffic and engagement across your websites and apps.
Why GA4 is better than GA
In the case of GA4, both the web and app data use the same schema. Whereas in the case of GA3, this is not the case. Because of this reason, GA4 provides much more robust and reliable cross-device and cross-platform tracking than GA3.
What is the disadvantage of GA4
Limited Metrics and Reports
One of the drawbacks of GA4 is that it has a different way of handling data compared to UA. While UA focused on sessions and page views, GA4's measurement model is purely event-based.
Why is GA4 so complicated
GA4 has an entirely different data model as compared to UA. Instead of being based on sessions and pageviews like in Universal Analytics, the GA4 measurement model is based exclusively on events. Since the data is collected and processed differently, some once-familiar metrics are now gone.
What is the difference between Google Analytics 3 and GA4
GA4 there are three types of session-based metrics: Sessions, Engaged Sessions, and Engaged Sessions per user. GA4 uses User ID method that considers active users who are currently engaged on the site to calculate user count. GA3, on the other hand, uses Client ID method that considers total users on the site.
Is GA4 banned in Europe
In a significant development, Google Analytics 4 is deemed legal in Europe following the recent adoption of the EU-U.S. Data Privacy Framework by the European Commission. The news comes amid warnings from the Swedish Authority for Privacy Protection (IMY) concerning potential surveillance risks associated with GA4.
Why is GA4 better than Google Analytics
Mobile App and Website Tracking
While you could achieve this in Universal Analytics, you needed to create a separate Property. With GA4, everything can be tracked in one platform. As a result, site owners get a significantly more detailed and comprehensive picture of how customers navigate across your website.
Is Google Analytics illegal in EU
It is illegal for European companies to use Google Analytics "as is". By applying technical measures like pseudonymisation it is still possible to use Google Analytics in compliance with the GDPR.
Is GA4 banned in EU
Google Analytics is illegal say European DPAs. Max Schrems and the Noyb team have filed 101 complaints throughout Europe concerning sites using Google Analytics and Facebook Connect. Austrian DPA was the first to decide that Google Analytics is illegal in January 2022.
Is GA4 legal in Europe
As of end of 2022, GA4 isn't fully GDPR compliant.
Despite adding all the above-mentioned privacy-orientated features, GA4 still has not reached a consensus with European regulators. After the invalidation of the Privacy Shield framework in 2020, Google is yet to regulate EU-US data protection.
Why is Google Analytics illegal in EU
Google Analytics is illegal because the CLOUD Act allows US authorities to demand personal data from Google, Facebook, Amazon and other US providers, even when they're operating (or hosting that data) in another jurisdiction such as the EU.
Which countries banning Google Analytics
Where is Google Analytics illegal So far, three DPAs have ruled against GA: the Austrian DSB, the French CNIL, and the Italian GPDP. This means that Google Analytics is practically banned in Austria, France, and Italy.
Should I use GA4 or universal analytics
Mobile App and Website Tracking
While you could achieve this in Universal Analytics, you needed to create a separate Property. With GA4, everything can be tracked in one platform. As a result, site owners get a significantly more detailed and comprehensive picture of how customers navigate across your website.
Is ga4 banned in EU
Google Analytics is illegal say European DPAs. Max Schrems and the Noyb team have filed 101 complaints throughout Europe concerning sites using Google Analytics and Facebook Connect. Austrian DPA was the first to decide that Google Analytics is illegal in January 2022.
Why is Google Analytics illegal
Google Analytics transfers the data to US servers and US surveillance laws require US providers like Google or Facebook to provide personal details to US authorities, as required by US law. This violates GDPR and hence is considered illegal by the laws of several countries.
Does China block Google Analytics
While Google Analytics can pick up data from people that visit your website without a problem, the website analytics.google.com is blocked in China. This means that any of your China-based staff will need to use a VPN to access it.
Does ga4 work in China
While Google Analytics can pick up data from people that visit your website without a problem, the website analytics.google.com is blocked in China. This means that any of your China-based staff will need to use a VPN to access it.
What is China’s equivalent to Google Analytics
Baidu Tongji
The Chinese counterpart to Google Analytics is called Baidu Tongji (百度统计).
Is Google Analytics allowed in China
While Google Analytics can pick up data from people that visit your website without a problem, the website analytics.google.com is blocked in China. This means that any of your China-based staff will require a VPN to access it.
Does GA4 work in China
While Google Analytics can pick up data from people that visit your website without a problem, the website analytics.google.com is blocked in China. This means that any of your China-based staff will need to use a VPN to access it.
What is the strongest competitor to Google Analytics
Best Google Analytics AlternativesSmartlook.Clicky.Matomo.Piwik PRO.Woopra.Mixpanel.Heap.Fathom.
What has replaced Google Analytics
Best Google Analytics AlternativesSmartlook.Clicky.Matomo.Piwik PRO.Woopra.Mixpanel.Heap.Fathom.
