What is better than Google Analytics?

What has replaced Google Analytics

Best Google Analytics AlternativesSmartlook.Clicky.Matomo.Piwik PRO.Woopra.Mixpanel.Heap.Fathom.

Is Google Analytics still the best

About 28.1 Million Websites Use Google Analytics

There are about 28.1 million websites currently using Google Analytics, and it's expected that number will continue to climb in the years to come. That's because it holds the top spot when it comes to the best web analytics tools.

Why not to use Google Analytics

Google Analytics might be free, but it's an enterprise analytics solution. For bloggers and small business owners, it is needlessly complicated. Furthermore, it slows down your website and violates the GDPR because your data is stored on their servers, where they use it in ways that violate privacy laws.

Why Google Analytics is the best

It helps you track conversions.

Different websites will have different actions they most want visitors to take. You can set up conversion tracking in Google Analytics for your website based on the actions you most want visitors to take, such as filling out a form, signing up for your email list, or making a purchase.

Why is GA4 replacing Google Analytics

Privacy has been a big concern for consumers over the last few years and users' awareness of their privacy online has been increasing. The result of this has been changes in the law like GDPR in Europe and ITP. As we move into a cookieless world, Google has created GA4 with privacy front-of-mind.

Who is a competitor of Google Analytics

We have compiled a list of solutions that reviewers voted as the best overall alternatives and competitors to Google Analytics, including Chartbeat, Amplitude Analytics, Semrush, and Pendo.

Why are people moving away from Google Analytics

Questionable GDPR compliance

This is mainly down to GDPR compliance, as Google Analytics cannot guarantee where the users' IP addresses end up. In February 2022, Openli had this to say: “The Austrian Data Protection Authority recently ruled that an Austrian website's use of GA was unlawful under the GDPR.

Is Google getting rid of Google Analytics

Google announced that Universal Analytics will officially retire and stop processing new hits on July 1, 2023. Marketing teams have until that point to find analytics alternatives for website analytics. Google analytics alternatives exist, but Google is making things simple for you to stay.

What are the limitations of Google Analytics

Principal limitationsAccuracy. For many reasons, Google cannot track everything that happens on a web site so any numbers shown on reports should be treated as approximations.Missing information.Unwanted information.Approximation.Some tracking needs setting up.

Is it worth it to use Google Analytics

Is the Google Data Analytics Certificate Worth It In 2023 If you're a total beginner, it's a great first step – definitely worth the time and money you'll spend to get certified. But if you already know a bit about data analytics, it's not worth it.

Is GA4 better than universal analytics

Mobile App and Website Tracking

While you could achieve this in Universal Analytics, you needed to create a separate Property. With GA4, everything can be tracked in one platform. As a result, site owners get a significantly more detailed and comprehensive picture of how customers navigate across your website.

Why is GA4 so complicated

GA4 has an entirely different data model as compared to UA. Instead of being based on sessions and pageviews like in Universal Analytics, the GA4 measurement model is based exclusively on events. Since the data is collected and processed differently, some once-familiar metrics are now gone.

What is Google Analytics now called

360 Universal Analytics properties with a current 360 order (Google Analytics 4 or Universal Analytics) will receive a one-time processing extension ending on July 1, 2024.

What is Microsoft equivalent of Google Analytics

Microsoft Clarity

Microsoft Clarity is a tool that was introduced in October 2020. This behavior analytics tool provides in-depth information about user interaction on your website through heat maps. The tool provides crucial information such as dead clicks, rage clicks, user inactivity, and Javascript errors.

Why are countries banning Google Analytics

Google Analytics is illegal because the CLOUD Act allows US authorities to demand personal data from Google, Facebook, Amazon and other US providers, even when they're operating (or hosting that data) in another jurisdiction such as the EU.

Which countries banning Google Analytics

Where is Google Analytics illegal So far, three DPAs have ruled against GA: the Austrian DSB, the French CNIL, and the Italian GPDP. This means that Google Analytics is practically banned in Austria, France, and Italy.

What Cannot be tracked in Google Analytics

It does not track people or profile people across the internet. Google Analytics cannot be used to track people across the web or apps. It does not create user profiles. Google Analytics helps owners of apps and websites understand how their users are engaging with their sites and apps (and only their site or app).

What is the biggest data analytics limitation

One of the biggest limitations of data analytics is lack of access to quality data. It is possible that companies already have access to a lot of data, but the question is do they have the right data that they need

Is Google Analytics 100% accurate

The short answer is Yes! Google Analytics is a reliable tool that gives accurate results in most cases. However, it's not 100% accurate because of some glitches and problems. The following are six common errors that may cause the data from GA not to be accurate and some suggestions for fixing them.

What is a disadvantage of Google Analytics

Accuracy. For many reasons, Google cannot track everything that happens on a web site so any numbers shown on reports should be treated as approximations.

Will GA4 replace Google Analytics

360 Universal Analytics properties with a current 360 order (Google Analytics 4 or Universal Analytics) will receive a one-time processing extension ending on July 1, 2024.

Why GA4 is better than GA

In the case of GA4, both the web and app data use the same schema. Whereas in the case of GA3, this is not the case. Because of this reason, GA4 provides much more robust and reliable cross-device and cross-platform tracking than GA3.

Is GA4 banned in Europe

In a significant development, Google Analytics 4 is deemed legal in Europe following the recent adoption of the EU-U.S. Data Privacy Framework by the European Commission. The news comes amid warnings from the Swedish Authority for Privacy Protection (IMY) concerning potential surveillance risks associated with GA4.

What is the future of Google Analytics

Google Analytics 4 (GA4) is a completely new platform, and not an update to the existing Universal Analytics (UA) platform. Therefore, any data collected on UA will not automatically transfer to GA4. Universal Analytics will sunset on July 1, 2023, and the historical data will only be live for about 6 months afterward.

What is China’s equivalent to Google Analytics

Baidu Tongji

The Chinese counterpart to Google Analytics is called Baidu Tongji (百度统计).